Welcome—or welcome back—to The Thoughtful Executive!
It’s April, so it’s time to start thinking about summer. How much time to take off. Where to go. What to do. How to keep the thought leadership going.
Summer’s when a lot of executive content begins to stall. Events and meetings thin out, so there are fewer sparks for new ideas. Subject matter experts go on vacation. Executives go on vacation. You (hopefully) go on vacation.
It’s the worst time of year to coordinate content, especially if you’re still getting into a groove and don’t have much of a bench of topics or drafts ready to go. So let’s clear one of the biggest obstacles to summer content.